Experience and Innovation are Frenemies.
One of my favorite characteristics of many innovators: “They don’t know what they don’t know” Indeed, the more experience you have in a market, the more confident you are in the status quo, the more likely it is that the scars of trying something new are fresh, and all the hidden challenges of scaling in ‘market X’ are apparent to you, because you’re more likely to have faced them all. “You’d have to be crazy […]